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NeuroCampur AI Global Series · Distinguished speaker
From AI Assistants to AI Decision Makers
Who is really in control?
A conversation with Marc-Joël Fortelny, the Vienna based automation pioneer helping one of Europe's leading energy companies use AI to make better strategic decisions. Together we explore what changes when AI moves from assisting people to deciding alongside them.
Marc-Joël Fortelny
Strategic Intelligence · Vienna
The speaker
Marc-Joël Fortelny
Strategist, Automation & AI Expert · Solution Architect for Strategic Intelligence, OMV · Director Digital Solutions, SKAD GmbH
Marc-Joël Fortelny is a strategist, automation and AI expert at OMV, where he works as Solution Architect for Strategic Intelligence within corporate strategy. He models data driven processes that support AI assisted strategic decision making at the highest level of the organisation.
An automation pioneer, he built his first software robot with UiPath in 2014. Over more than fifteen years he has delivered strategic digital projects for over 70 ATX, DAX and SIX listed companies, developing hundreds of software robots, AI automations and platforms as an international consultant before leading an automation team and rejoining OMV in Austria in 2020.
He is also Director Digital Solutions at SKAD GmbH and holds a Master in Business Administration from the University of Vienna, specialising in energy and regulation. A sought after voice across the DACH region, he speaks at the BPM Summit DACH, imh FutureHub: Data, the AUTONOMOUS Summit and Agentic AI DACH, and was recognised as an imh Speaker of the Year.
70+
ATX, DAX and SIX companies
15+
Years in digital strategy
2014
First UiPath software robot
OMV
Strategic Intelligence
- imh Speaker of the Year
- Speaker, AUTONOMOUS Summit
- Speaker, Agentic AI DACH
- Speaker, BPM Summit DACH and imh FutureHub: Data
- Faculty, imh certificate programme AI Transformation Manager
- M.Sc. Business Administration, University of Vienna (Energy and Regulation)
His work
Turning data into decisions
Strategic intelligence
Designs AI supported, data driven processes that help OMV's corporate strategy team see further and decide faster.
Automation pioneer
Built his first software robot in 2014 and has since developed hundreds of robots, AI automations and platforms.
From slides to systems
Turns complex data and conventional presentations into interactive applications that support strategic decisions.
Agentic transformation
Builds advanced automation and AI workflows, exploring how agents can plan and act with people firmly in the loop.
Enterprise scale delivery
Has guided digital transformation through Big Data analytics, RPA and Agile frameworks across Europe's leading listed companies.
Sharing knowledge
Teaches future AI transformation managers and speaks widely on making AI deliver measurable value.
The programme
Five guiding questions
One hour exploring how AI is moving from assistant to decision maker, and what that means for leaders, professionals and students in the UK and Malaysia.
- 01
Beyond the Hype: Is AI Really Changing How Organisations Think?
Having worked at the intersection of digital transformation, automation and AI, you have seen how technology has evolved over the years. But are organisations genuinely changing the way they think and make decisions, or are they simply using more sophisticated tools to do what they have always done? What has surprised you most about this transformation?
- 02
From PowerPoint to Intelligent Systems: What Does AI Transformation Actually Look Like?
You have explored how AI can turn complex data and conventional presentations into interactive applications that support strategic decisions. Could you walk us through a real example where AI has fundamentally changed how an organisation approaches a problem? More importantly, what made that transformation successful?
- 03
The Rise of Agentic AI: How Much Control Are We Willing to Give Away?
We are entering an era where AI can increasingly plan, make recommendations and execute tasks with limited human intervention. This raises an interesting question: if AI becomes better and faster at certain decisions, when should humans step aside, and when must they remain firmly in control? How do we strike that balance without compromising accountability and trust?
- 04
The AI Reality Check: Why Do Some Organisations Succeed While Others Struggle?
Many organisations are investing heavily in AI, yet turning experimentation into measurable business value remains a challenge. From your experience working with major European corporations, what separates organisations that successfully integrate AI from those that struggle to move beyond pilot projects? Is the biggest obstacle actually the technology, or is it something more deeply rooted in organisational culture and leadership?
- 05
Looking Towards 2030: What Will Make Humans Irreplaceable?
As AI becomes increasingly capable of performing tasks once reserved for highly skilled professionals, the definition of human expertise may need to evolve. What capabilities do you believe will become most valuable in the coming years, particularly for young professionals, entrepreneurs and future leaders? And if you could give one piece of advice to someone preparing for an AI driven future, what would it be?
Register for the conversation
Sunday 8 November 2026 · Online via Microsoft Teams · 10:00 to 11:00 UK time (GMT) / 18:00 to 19:00 Malaysia time (MYT) · Free to attend
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